It’s June, and my feet don’t hurt.
I’m not jetlagged or dehydrated, and I don’t have a lingering headache (or hangover).
There are no business cards to stack and sort and file, no follow-up emails to send, no orders to record.
My voice isn’t hoarse, my wallet isn’t empty (well, no emptier than usual), and I don’t even have any laundry to do.
For many years — almost my whole career — I considered tradeshows in general and Vegas in particular to be, in a word, unmissable. I have made some of the most valuable connections both personally and professionally at shows, and the idea of not getting that face time was nearly unthinkable. And of course, the finger-on-the-pulse information gathering I pursued added another critical factor.
And then, like so many things, 2020 happened and changed it up.
There was no Vegas show that year, and I did not attend in 2021.
2022 was a weird one, where I did go but had to squeeze Luxury, JCK, and Couture in half my usual time. It came at a professional crossroads for me as well, which added some extra spice. Industry sentiment was mixed at best, and there was an air of frenetic uncertainty that reminded me of shows from 2016.
This year… well, here I found myself fielding messages from friends and colleagues about dinners I won’t attend, charity miles I won’t run, and coincidental meetups that won’t happen. I admit it: FOMO was alive and well as I scrolled social media. I sincerely missed my people (friends old and new), the buzz, the energy. It felt pretty strange to simply not be there.
Instead, I’ve been reading every word both official and otherwise, listening to and observing not only the facts and figures but the tone, the sentiment, the things more felt than heard. I have the leisure to do that this year, from a vantage point I don’t often experience: an insider perched on the outside.
What’s the word? For one, optimism — cautious, in some sectors, but present nonetheless — is clearly present. The natural vs. synthetic diamond feud raged but took a back seat to discussions on sustainability, traceability, artisanal mining, the independent jeweler, and the up-and-coming designer. Diversity, inclusivity, global connections, strength in unified messaging, clarity for consumers… it seems these were all subjects given at least some attention. Hallelujah.
It’s possible I’m just hearing what I want to hear, and that the spin from the press is intentional rather than accurate. But sentiment from most sectors seems to genuinely reflect the core of what been reported, and that’s a refreshing take on what is often a more negative outlook.
So despite this year’s circumstances, I have once again elected to focus on what I can learn from tradeshows — even when I’m not there.