Two Become One: It’s Complicated

Comfy sofa. Popcorn. TV remote. Pen and paper (sometimes low tech is still best). Wine. Lots of wine.

I was prepared to feel a lot of things while watching the Met Gala this year, but disappointment wasn’t on the list.

As I mentioned earlier, I anticipated an evening in which the tastemakers du jour would embrace their clever, creative, and progressive sides. There were some unique moments, to be sure, but the overwhelming theme of I-don’t-get-the-theme-and-neither-does-my-stylist-but-tech-is-shiny-so-I’ll-wear-metallic was surprisingly dull after the first half hour.

As Wendy Brandes put it in her own recap, “Who knew that robot-style could get old?”

Nonetheless, I selected two standouts that deserve some attention.

First, behold the literal Cinderella of the evening, Claire Danes, whose Zac Posen gown embraced the femininity of classic ball styling and added a twist of glowing fiber optics.

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Photos: Vanity Fair. Am I the only one who saw this and thought of Disney’s famed Main Street Electrical Parade? No?

I’d like to think there’s also a much more subtle commentary at play here. Posen has embraced ready-to-wear for many years (Target, David’s Bridal, and even Delta Airlines can all claim him) likely in part because he understands feminine appeal like few others in high-fashion bother to do. He unapologetically embraces romance in apparel, and his designs flatter the female form in a way that feels natural, graceful, and timeless.

By combining an extremely classic interpretation of the ballgown with optical technology, Posen is making a statement about the wearability of the two into the future. It’s groundbreaking in its simplicity, and because of that might slide under the more avant-garde radar and straight to the larger, mass-consumer audience.

The feature image for this post is a hand-iPad-sketched interpretation of Danes’ look, done by the extraordinarily talented Holly Nichols. She focuses much of her artwork on women and the clothes we love to wear, so it came as little surprise to me that she chose to illustrate this look. Every woman wants to feel like she lights up the room, but Posen and Danes made that an elegant reality.

My other favorite of the evening was from an activist and actor I’ve long admired: Emma Watson. She is a crusader for equality, access to equal rights, the modern feminist movement, social and environmental responsibility, and the secret world of wizardry. And she has one hell of a style.

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Photo: Tech Insider (Yes. Tech reporting on fashion. See, I TOLD you they’re an item!)

Watson has made an effort to represent sustainable fashion on the red carpet, sourcing most of her gowns from repurposed or responsibly-grown materials. In this case, the pants, bustier, and train are all made from spun recycled plastic bottles, and the fashion maven has promised to re-wear each item.

Watson stated, “Being able to repurpose this waste and incorporate it into my gown for the ‪#‎MetGala‬ proves the power that creativity, technology, and fashion can have by working together.” I’m not sure there’s a better summary of her interpretation of the Gala’s theme, and it’s one that many of us can (and should) embrace.

You might notice that I haven’t featured any 3D printing at this event. As far as I could tell, only Allison Williams wore something that featured that technology (the flowers on her gown were 3D printed) and the look itself was interesting but somewhat uninspired. And though my work revolves around the 3d printing world, I have taken a much more diverse interest in technology and how it relates to the fashion tree and its jewelry branch.

The failure of stylists, designers, and celebrities to commit themselves to this year’s theme was, to me, an unfortunate side effect of an industry that pays lip service to current modes but is unreliable for delivering on them. In hindsight, my enthusiasm ahead of the Gala now feels naive and not a little like wishful thinking. Perhaps in time my high hopes for jewelry and fashion will fulfill their happy ending, but for now, I’m mentally updating their relationship status: It’s Complicated.

MJSA Expo Recap: Spring Forward

Hello, NYC. We meet again! Your trains were under construction, your Ubers were late, and your weather threw a hissy fit… but your bagels are delicious, your architecture never fails to impress, and your impact on business was trending positive. So altogether, thanks again for confirming my love/hate affair.

This show was my second opportunity to stand on the other side of the counter, and I’m happy to report that it changes my love of trade shows not one bit. I managed to speak with some fascinating people, meet digital friends in real life, and even make progress in some personal goals — a successful outing by any standard.

One of my favorite things to do at shows is walk around a few times, sometimes stopping to say hello to old friends and make new ones, but often simply to observe how exhibitors and buyers are interacting. You catch some interesting things by casting a wide net, not seeking any particular insight.

For example, it seems that companies who make it their business to fully educate and build relationships (real ones) with their clients have a much more welcoming atmosphere at the booth, even when they’re swamped with people. When I watch a sales rep turn to a lurker and tell them, “I will be happy to explain this further, and you’re welcome to listen to what I’m saying to Ms. Smith here, just please give me a few more moments with her” I see an immediate change in that lurker’s body language. They adjust from a defensive, stop-ignoring-me-you-idiot posture into a polite and attentive listener, willing to wait because they’ve been prioritized.

On the other hand,  I myself stood at a booth full of reps for 4 minutes (yep, I counted) before my presence was even acknowledged. My badge was not immediately visible, so they had no way of knowing if I was a buyer, a competitor, or someone lost on her way to the food court. When someone finally came over, I was reading a piece of literature and he planted himself directly in front of me, crossed his arms, and said (I kid you not), “is there something you want?”

I’m not sure how successful that is as a sales tactic, but you can bet it didn’t go over well with me.

Like I said, you learn a lot walking the show and observing. I felt the overall pace was upbeat and sustained, despite some sleepy eyes on Day 1 due to the nation-wide inexplicable loss of an hour’s sleep. In speaking with a few well-respected and longtime industry salespeople, I learned that interest in a new and improved approach to doing business continues to grow.

It’s always nice to see nodding heads when I talk about integrating updated technologies with time-tested techniques, but I’m starting to see designers and retailers walk the walk. Many visitors to our booth had at least two generations in attendance, and more than one “Jr.” could be heard emphatically arguing in favor of the latest CADsoftware and CAM instrument while “Sr.” looked a little worried, a little confused, and not a little proud.

Spring forward: yes, it was a good trip after all.

 

No Dinosaurs Here

My dear jewelry friends and colleagues, I think it’s time we had a talk. A serious talk.

But first, please read this article, and take a few moments to give it some thought. Don’t worry, I’ll wait right here.

… All set? Welcome back. Now, let’s have that chat.

Did you notice the emphasized pull quote? If not, please go back and read it again (carefully this time).

In a single sentence, the primary issue facing the industry has been neatly summarized. The cause of those staggeringly bad statistics is staring us in the face. Few seem willing to admit it, and as Ms. Graff points out, nothing is going to happen unless businesses”change their business model to adapt to the demands of retail today.”

Are you paying attention, yet? Have you taken a long look at the sustainability of your current plan, your client base, the increasing demands for innovation? Most importantly, have you decided what you’re going to do about it?

I have long been known as a realist, with very little patience for a glass-half-full outlook (cockeyed optimist I am not). But I’m going to break from my own tradition here, and tell you all that this is not the end of the world. Well, it’s the end of the world as we’ve been operating it for the past several decades, but that not a bad thing. It’s a very, very good thing.

The jewelry industry is not going to die off in the manner of the dinosaur, comically staring down destruction as it hurtles towards us in a fireball of death. If we were to go, it would be by way of slow, painful starvation, the way endangered species dwindle and die off in depressing groups of hundreds.

I’m not going to let that happen. So, forget about it. I joined a company that can will help bring about great innovative changes to both the retail and wholesale/manufacturing side of things, but I don’t intend to simply sit back and watch it trundle along. This is not a time for ponderously slow growth, it’s absolutely time to seize the future with both hands and maybe a foot, dragging it along if we must.

Observe your business. Talk to your sales staff, bench workers, designers. Hell, sit down with the interns and the secretaries if you have them. Ask these interested parties what they love about what they do, then ask how they can personally help make things better. Consult your colleagues, and you’ll find willing listeners with wonderful, creative ideas. Talk about change and growth and new technology with some excitement in your voice, rather than the timid fear that so many feel when bringing up anything new.

I’m here to talk about this, too. I have so much more to learn, and I can only do that by being open about what I still don’t know (and need to know).

This post had a lot of talk, and maybe a call to action (can you here me now?). As jewelers, we are all keenly aware that under-promising and over-delivering is the only way to live — so now it’s time for me to do that. Let’s have breakfast at the shows, or Skype over coffee, and let’s begin to adapt and solve problems.

We’re too awesome to die out, people.

Note: not a real picture of a dinosaur. Photo credit to J. 

 

Adrift at Sea

I’ve tried to write (and re-write, and re-re-write) this post over the last week, and I think it’s time to admit something to you and to myself: I’m a little lost.

Changing jobs is always a precarious balance, particularly when we live in a world that often uses occupation to define who we are. Intellectually, I knew this. But I guess I just never thought about what it would feel like to lose my sense of definition and identity for a while.

I wrote just a few weeks ago about having the courage to make changes and sail off in a new direction, but right now I’m more like a rowboat caught between islands, unsure of my direction but unwilling to just row in circles.

As ridiculous as it sounds, I don’t know what to call myself anymore. For a few years I had a title, an easily understood introduction at parties, an actual noun to use when filling in the blank. It was comfortable and comforting to hide behind that title, because it allowed other people to understand me. Now I’ve had to leave that role behind, but haven’t replaced it with anything concrete — no meat, just spirits.

The wise amongst you will counsel me to embrace this lack of definition, and use it to expand my horizons and force myself to look beyond the job titles for something greater. You might even suggest that this is exactly what I should be doing at this stage in my life — loosening up, removing the rigid boundaries I set for myself, exploring the things I didn’t even know existed.

And you’re right.

But that doesn’t make this feeling go away, and it really doesn’t make the more practical consideration of introducing myself any easier. I can’t stop my natural craving for a label, even a strange-sounding one that requires explanation. I just haven’t come up with one yet (suggestions are welcome, creative friends).

I continue to explain to friends, family, and coworkers that I’m still very much a part of the jewelry world. If anything, my resolve to make an impact and breathe new life into this beloved industry has strengthened, and my drive has actually increased thanks to the bold new direction I’ve taken.

Still, I look forward to a time when a few more puzzle pieces of life will fall into place, giving me a peek at the bigger picture of my life.

Happy Trails

Everyone is familiar with the old chestnut, “you don’t know what you have until it’s gone.” Usually it’s used in the context of loss — a person, a thing, a relationship — but I’d like to turn that around and apply it to losing a feeling.

Stress.

Of course, I knew I was stressed. I talked about being stressed, feeling stressed, and Oh, the ache in my shoulders! Everyone around me expressed concern, sometimes with sympathy but often with increasing frustration at my inability to truly grasp how unhealthy my life had become.

I was allowing the things in my life I hated most to completely control me, and I let it happen for far too long. I got so accustomed to the weight of the world on my shoulders that I couldn’t imagine daily life without it, so I stopped trying.

But no more! To paraphrase a truly terrible pop hit, I can breathe for the first time (yeah, yeah). Now that I’m moving past the horrors of leaving a job, moving, and starting a new job in the space of two weeks (not a path I recommend, by the way), the realization that I am in control of my life again is dawning. That weight has been lifted and it feels damn good.

In related news, prepare for a focus shift on this here blog. I still consider myself a member of the jewelry industry, but my attention will be directed toward the advancement and adoption of new technologies and how we as a group can move forward into a new era of creating, buying, and selling.

You’ll see the hashtag #womenintech popping up, alongside #jewelrypeople and of course #3dprinting. I’m still working on some sort of jewelry-tech hybrid hashtag (#3Diamonds?), and genius suggestions are welcome. Find me on other social channels and please do say hello! I’m busting out of the retail box and I’m ready to forge ahead, blazing new trails.

There’s a lot of hard work and excitement headed my way. Carpe opportunitatem!

 

True (Blue) Tech

Now that I’ve covered the philosophical angle of my recent life changes, it’s time to begin introductions for my exciting new focus: technology & jewelry.

If you’ve asked me about my industry at any point in the last few years, you probably got an earful about my frustrations with jewelry people’s tendency to ignore, withhold, refute, squelch, circumvent, or otherwise deny the demand for the adoption of new technologies. Everything from mining and manufacturing to sales and advertising is in desperate need of an update, of the kind that will integrate all the good stuff of the “old” ways — personal service, strong relationships, gemological & bench expertise — with the many benefits of the new and forward-thinking.

This is not to say that the industry doesn’t already utilize some of the wonders of today. Advances in laser welding, gemstone treatment, pearl farming, metallurgy, CAD/CAM, and e-commerce have been adopted to great effect, though not as universally as I would like. We’ve come a long way, but there is far to go.

Today’s customers are rapidly losing interest in a world they see as a paragon of by-gone ideals, and nostalgia only opens the wallet to far. I want to see an engaged clientele who demand excellence in service, quality, source transparency, and storytelling… you know, all the things we do best.

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Top to bottom: castable resin, rough casting, polished ring

So I have joined a company that is “new tech” to the core, with the goal of bringing their fresh-eyed approach to the world of jewelry. These people are smart, savvy, and looking to make an impact on how we make stuff (all kinds of stuff), which will have a massive impact on how we design, create, advertise, and sell stuff. Replace “stuff” with “jewelry” and you have my full attention and dedication.

What does this mean for my daily life? Well, more denim and flats (and fewer diamonds), for one thing! It means I can turn my focus to the building blocks of the industry, perhaps helping to affect change and influence the direction we take in the coming years. I want to see the jewelry industry emerge from years of tech denial and embrace the power of doing things in new ways in order to achieve long-term stability and growth. I want more people wearing beautiful things that are made well.

Buckle up, people. No more hiding behind half a century of how-it’s-always-been-done. Wake up and smell the lasers, folks — I’m coming for you.

 

 

A Toast to Courage and a New Life

Always dream and shoot higher than you know you can do. Do not bother just to be better than your contemporaries or predecessors. Try to be better than yourself.”
–William Faulkner

There is a longstanding tradition in my family of being asked to present speeches and toasts at various occasions and events. It happens often enough that I garnered an early obsession with Bartlett’s Familiar Quotations, that beloved compilation of all things wise and witty that can be opened at need or stood upon to reach the top shelf.

It took me more than a few tries of random page-opening to find the right words for this moment in my life, but I think Faulkner’s are a simple and elegant summary.

I have a new job and a new home!

Packing up husband, cat, and the million things it seems we’ve acquired over the last five years, we’re moving to a new town in our old home state.

Packing up skills, memories, and my trusty loupe, I’m changing jobs to forge a bright new path in my industry.

I never thought I would come to love the place we’ve been living as much as I did. The small town, slow pace, and ridiculously short commute made daily life pretty easy. I certainly never thought that a job I chose by accident would deliver an industry, career, and passion.

Now I gather my courage, finding myself in equal parts gripped by fear of change and uncertainty and uplifted by the prospect of wonderful new opportunities and a dramatic lifestyle shift. Our new living arrangement will allow for much greater freedom and access to so many things we love (food, art, culture) and my new job marries my love of the jewelry business with my desire to move it forward through technology and rapid growth.

I get a little philosophical I guess (a side effect of all that Faulkner, no doubt), but inside my brain is humming with constant activity and my gut is doing some strange alchemy with lead and butterflies. So much to do, so many changes all happening at the same time, and not nearly enough hours in the day or ink in my pen to keep it all straight. It’s time to be better than myself, to pull back the bowstring and launch. Off we go!

I’ll bookend this post with another Faulkner line, always apropos in times of change and personal growth: “You cannot swim for new horizons until you have courage to lose sight of the shore.

 

Jewelry and the “F” Word: Fashion

In a conversation with a fellow industry professional last week, I made this comment about the attitudes of certain types of clientele:

“We work in fashion. Why should we expect them to treat their jewelry any differently than their shoes or handbags?”

Death stare.

“We don’t work in fashion, we sell real jewelry.” Meow.

To me, this attitude is wrong on several counts. First of all, jewelry by definition falls under the broad umbrella of fashion items, along with any other accessory or article of adornment. It’s also governed by the same basic tenets (brand focus, trend awareness, color and style aesthetic), follows seasonal cycles, and even maintains a demographic pattern heavily based in income and access. All of these are hallmarks of fashion, regardless of price point.

To say that we are an industry apart implies that our buyers are not behaving in the same way as fashion buyers, and that is simply not the case. While some would like to think that selling a person on the sentiment or investment alone will close a sale, the simple reality is this: if buyers are convinced that one is enough, then repeat business is dead in the water.

The only way to build and maintain a healthy and growing industry is to encourage the idea that no purchase need be the last. You bought a wedding band? That’s wonderful, meaningful, and special — but what about another one for the other side, say for your anniversary? I’m tickled pink that you love your favorite dress watch, but wouldn’t you like something a little more casual — but no less beautiful — to wear every day? And wouldn’t those classic diamond studs look marvelous this evening when they’re dressed up with a set of diamond and sapphire enhancers? Of course they would!

My customers don’t own one pair of shoes, one bag, or one coat (especially in New England. Come on people, we have seasons!). Leave your arguments about consumerism, conspicuous consumption, and class divisions at the door: our entire industry — beauty and yes, fashion — relies on convincing the customer that he or she should have at least one more. Ten dollars or ten thousand (ten million and up, too), there is no time for semantic distinctions between your branch of the tree and mine.

 

Between Two Posts: Goal!

Actually, this is a post with more than one goal.

I mean that literally: it contains an outline of my professional and semi-personal goals, for the purpose of giving me a reference point for the future, general peer pressure, and filling the posting void this week.

I tend to vacillate between highly specific and über-generic goal-setting, thanks in no small part to my belief that most measures of success are not quantifiable. Put another way, I don’t like strict numerical goals because they scare the hell out of me. Nonetheless, here we go:

1. Give a talk/speech/lecture to a crowd of more than 10
Back in my teaching and public speaking days, this was more of a daily habit than something to work towards. But with a new industry came a change in role and shift in opportunity, meaning I haven’t been called upon to speak in a forum in a while. Not only do I miss it, but I feel that I can’t continue to be a “silent contributor” if I want to make any kind of impact on my industry. This voice needs an outlet!

2. Publish something longer than 500 words, with a byline
And no, a long-winded blog post on here doesn’t count. I’m talking about a paying gig that more than 5 people might actually read.

3. Finish my G.G.
Kind of obvious, but I want that knowledge and those skills under my belt. On your mark, get set, study!

4. Meet new people
I originally wrote “make new friends,” but that felt a bit limiting — why do these new people need to be my friends? They could be mentors, clients, associates, maybe even a new barista. I enjoy networking and generating great conversation out of thin air, but I don’t do it enough.

5. Talk about what I do, what I love, who I am
And eliminate the word “just” from my vocabulary. I’m just going to leave this here… thanks, Uma.

6. Embrace my personality
I stopped apologizing for my quirks a long time ago, but I continue to downplay the aspects of myself that I fear might resurrect the middle school bullying days. I’d say that’s far more uncool as an adult than any of the things that made me uncool back then.

 7. Improve the quality of my downtime
Golf with husband. Music with Dad. Shopping with mom. Coffee with those new people I plan to meet. Hiking and reading and singing and shooting (photos) and all of those things I love that have lately fallen by the wayside.

It’s a lot to pursue, but I don’t intend to limit myself to the upcoming calendar year. I like to think of long-term goals as “life improvements.” (Not to be confused with history’s notorious Five Year Plan, despite the five-stone diamond pendant in the featured image.)

What do you think of my goal-setting skills? Do you have any insight or advice for me? I’m all ears!

 

 

Fine Lines and How to Walk Them

If a person is referred to as “walking a fine line,” it’s up to context to determine if that’s a good thing or a bad thing. The tiptoe between genius and insanity? Probably good. A skilled diplomat? Definitely a compliment. But dancing on a knife edge… odds are not in your favor.

Given the opportunity, any sales person will regale you with plenty of stories about near misses: almost spoiling a surprise, almost missing a deadline, almost not double-checking. He or she might even admit to occasions of “foot-in-mouth disease,” wherein an innocent comment caused all kinds of embarrassing havoc, though of course not enough to lose the sale. We like those tales of disaster averted, because it reinforces the human aspect of what we do.

I would argue that anyone working under the umbrella of fashion — clothing, jewelry, accessories, cosmetics, etc. — is intimately familiar with the often necessary kid-gloved handling of a customer. It’s tough to avoid, really, considering the emphasis this industry places on aesthetics and personal appearance; one wrinkled nose or ill-timed hesitation could derail a sale simply by conveying anything less than supportive appreciation.

This focus on looks not only dehumanizes the entire process of sales (and buying), it creates an atmosphere of artificiality — that fine line has been crossed, and it is increasingly difficult to bring a client back to the real meaning (romance) and purpose (celebration) of the moment.

My promise to myself and my clients this season is to muster up my former dancer’s grace, and remain firmly in balance between the beauty of what I’m selling and the reasons I’m selling it.